“In today’s fast-moving, global economy, every product or service you provide is being commoditized at warp speed. The only thing in business today that cannot be commoditized is the relationship you have with each of your prospects, colleagues, clients, and partners. Wallace’s work is logical, practical, and tactical and will help you conquer the new business world we live in by providing you with an easy-to-use approach to build “business relationships that last.” Buy it, read it, and most important, use it!”

Peter Winick, Senior Strategist and Consultant